Tahir Majithia
How we transformed Tahir Majithia’s podcast into Dubai’s most-watched real estate show — 1.4M+ views and 10K+ YouTube subscribers in months.
What We Were Tasked With
Tahir showed interest in having us take over his media operations after his episode on the DubaiView Podcast.
We scheduled a meeting and devised a strategy around improving the engagement, conversions and building out the YouTube channel further.
Unlike most of our partners, Tahir had little interest in MQLs as a KPI and was more set on awareness at scale (virality).
What We Did
Rejigged the podcast strategy to feature more guests with specific insights on curated areas.
Invest in solo long-forms that we helped devise scripts, packages and distribution for long form engagement and conversion.
The Results
Views
1.4 millions views on Youtube
Subscribers
Increased the Youtube subscriber count by 10K+
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